From toothpaste to cosmetics, white carbon black is reconstructing the consumer experience with "micro nano technology":


Toothpaste friction agent: precipitated white carbon black has become the preferred choice for transparent toothpaste due to its high specific surface area (200-300 m ²/g) and stable chemical properties. Its refractive index (1.45-1.50) matches the formula and can hide the turbidity of other ingredients, with a market share of over 65%.
Cosmetic thickener: Vapor phase white carbon black forms a "ball bearing effect" in lipstick and liquid foundation to evenly distribute light and cover skin defects. Meanwhile, its thixotropy can prevent pigment settling and extend the product shelf life by 2-3 years.
Food preservative: Packaging film with added white carbon black can adsorb ethylene gas and delay fruit ripening. The experiment showed that the shelf life of strawberries in white carbon black packaging was extended from 5 days to 12 days, and the loss rate was reduced by 60%.
According to market research institutions' predictions, the global demand for white carbon black for daily chemical use will reach 600000 tons by 2025, with a compound annual growth rate of 9%. Functional products such as antibacterial and sunscreen will become new growth points.