In the face of the sales problem of white carbon black, the customers always seem to be vigilant towards us. Even though we have worn the skin of our mouths, they still doubt our products. When faced with the choice, some customers always seem very hesitant or even willful. At this time, the white carbon black salesman should analyze the problem in a sexual and in-depth manner to let the customers understand the value of this transaction to themselves. Of course, the argument should be justified and give the customers a professional feeling, Let customers buy with confidence. Therefore, today, we come to discuss the sales of products with you. Let's have a look.

1. Use accurate data

The use of accurate and specific data and other information to explain problems can enhance customers' trust in white carbon black products. In this case, the salesperson used the data to dispel the customer's doubts and enhance the customer's purchase confidence. The salesperson should pay attention to the following points when applying this technique. (1) The authenticity and accuracy of the data must be guaranteed. (2) Explain with influential people or events. (3) Use the certificate of the authority.

2. Use the customer's conformity psychology

Conformity is a psychological feature. When people want to make a judgment or change their ideas, they often refer to other people's opinions. For example, everyone scrambles to buy popular products without considering whether the products are suitable for them. When you see a restaurant with a large number of people, you can go to the restaurant for dinner. Even if you wait for 2 hours, you are still happy.


IOTA Silicone oil Ltd., which produces white carbon black, concluded that through the above cases, we can see the power of many people. When everyone agrees with one thing, individuals will be affected.

A psychologist conducted an experiment. He asked the subjects to listen to two songs and told them that the first one was played by a famous person and the second one was played by a nobody. He also asked the subjects to listen carefully and identify the good and bad after listening. After listening, the psychologist asked everyone to raise their hands to vote which was better and which was worse. The results showed that 90% of the people thought the first song was good, and only 10% thought the second song was good. Even in this 10%, many people were not confident enough. But he told us that the second one was performed by a famous artist, and the first one was performed by a novice who had just entered the industry for half a year. Many subjects did not believe it, and even psychologists could not convince them.


How to apply this strategy to the sales of white carbon black? We can tell our customers that our product share is the first in the market. It is much better to follow the crowd than to directly say how good the product is. As long as everyone says the quality is good, it proves that the quality of the product is really good.